Penguin
We have created TV commercials, branded content and internal corporate films for Penguin Books.
Branded content plays an important role in book launches for Penguin, allowing them to engage with their readers by providing them with richer insights into an author’s background, influences and intentions. We film and repackage book-related content for online distribution.
We created filmic assets to support the launch of Devil May Care – the latest James Bond novel – interviewing the author Sebastian Faulks, and making versions of the interview available for use in a variety of online formats.
We created a TV commercial for Plea of Insanity, a new novel by bestselling author, Jilliane Hoffman.